Frequently Asked Questions (Advertisers)
At Advertisement in Motion, we believe transparency builds confidence. This page answers the most common questions advertisers have about our mobile advertising services — from campaign setup and poster design to placement, tracking, updates, and reporting. Whether you’re planning a short-term promotion or a long-running seasonal campaign, you’ll find clear explanations to help you understand how everything works, what to expect, and how we ensure every campaign delivers maximum visibility and value on the road.
What is the minimum campaign length with Ads In Motion?
The minimum duration for a standard short campaign is 1 month (4 weeks). For a seasonal campaign, the minimum is 6 months, which allows you to include one or more seasonal updates to keep your message fresh. There’s no maximum duration — campaigns can run as long as you wish.
Can I extend my campaign after it starts?
Absolutely. You can extend any campaign at any time. We’ll simply adjust your schedule and continue your exposure seamlessly. Many advertisers start with a short campaign and extend once they see the results on the road.
What are seasonal campaigns, and how do they work?
Seasonal campaigns are designed for long-term brand presence with flexible updates throughout the year. You can update your ad up to three times during a 12-month campaign, with a minimum of 3 months between updates. This lets you refresh your message for holidays, seasonal promotions, or product launches while keeping your brand consistent.
Can I switch from a short campaign to a seasonal campaign later?
Yes, you can switch from a short campaign to a seasonal one at any time. Since seasonal campaigns are calculated differently and include long-term benefits such as free content updates, we will recalculate your plan accordingly. Any remaining balance from your short campaign will be adjusted toward your new seasonal engagement.
Can I switch from a seasonal campaign to a short campaign?
Yes, it’s possible, but please note that seasonal campaigns are priced based on long-term engagement. When switching to a short campaign, we will need to recalculate the total cost, and you may lose access to free poster updates or other seasonal benefits.
How do payments work for campaigns?
For short-term campaigns (1 month), we require full payment in advance for the campaign term. For longer or seasonal campaigns, we offer flexible billing — payments are made in 2-week increments, always paid in advance. This approach ensures smooth operation and predictable budgeting.
How often can I update my poster design in a seasonal campaign?
You can update your ad up to every 3 months. Each update allows you to refresh up to two-thirds (⅔) of the content while keeping your background design static, maintaining brand consistency across all campaign versions.
What if I have more than one location or want to advertise in multiple cities?
You can mention this during your initial campaign inquiry. Ads In Motion can run campaigns across multiple cities using our network of approved drivers, ensuring consistent brand visibility wherever your market is.
What happens if I need to pause my campaign temporarily?
Unfortunately, we’re not able to pause campaigns once they begin. Each campaign involves scheduled production, installation, and reserved ad space, making interruptions difficult to manage. However, if you anticipate changes in your availability or schedule, please let us know before the campaign starts — we’ll do our best to adjust the timeline or start date to fit your needs.
How many design proposals can I request?
You can request up to three (3) design versions at no extra charge. We’ll work closely with you to refine your message, visuals, and layout to ensure your final poster meets both creative and technical standards for on-vehicle advertising.
How long does it take to prepare a poster design?
Typically, it takes 2–5 business days to create your initial design, depending on how complete your provided materials are and how many design versions you request. Complex or multi-language designs may require additional time.
What factors are considered when preparing the design?
We take into account your target audience, brand image, previous campaigns, and modern advertising trends. Our design team ensures your message is clear, visually appealing, and optimized for visibility on moving vehicles.
How long do I have to review and approve the design?
You’re welcome to take the time you need to review the proposal carefully. However, advertising space is limited and often booked in advance, so we recommend approving your final design as soon as possible to secure your campaign slot.
Can I provide my own design instead of using your design service?
Absolutely. You can submit your own ready-to-print design file, as long as it follows our Poster Design Specifications (file format, resolution, bleed, and color rules). We’ll review your file to ensure it meets production requirements before printing.
What if my design needs only minor corrections or adjustments?
No problem! Our team can make small adjustments such as resizing, correcting colors, or fixing alignment issues. We’ll always send you a proof for approval before moving forward with printing.
Can I include promotions or seasonal messages in my design?
Yes, seasonal or promotional content is welcome. If you plan a long-term campaign (6–12 months), we can incorporate scheduled updates to reflect holidays, special offers, or seasonal changes.
What types of designs are not allowed?
We cannot accept designs containing violent, offensive, misleading, or competitive content. All advertisements must comply with local laws and our internal brand-safety guidelines.
If we need to start our campaign on short notice, can you accommodate our situation?
In some cases, yes — we can expedite production and installation to help you meet urgent timelines. However, this depends on design readiness, print queue, and truck availability, so we cannot guarantee rush requests will always be possible.
Can we see proof that our poster was produced and installed?
Absolutely. We provide photographic proof of your poster once it’s installed on the truck. You’ll receive clear, timestamped images confirming placement and visibility before your campaign officially begins.
How do we know our advertisement is being actively displayed?
We provide a weekly mileage report showing the distance driven by each participating truck, along with updated photos. This service is included at no extra charge and helps you track campaign exposure and coverage.
Can our advertisement appear on more than one truck?
Yes, depending on your campaign scope and available inventory, your design can be applied to multiple trucks for greater regional coverage. Each vehicle will have its own mileage tracking and report.
How long does installation take once the design is approved?
Once the design is finalized and printed, installation typically takes 2–3 business days. Factors such as weather conditions and truck location can occasionally affect timing.
What happens after the campaign starts?
Your advertisement begins working for you immediately. Our team continues to monitor performance, collect mileage data, and maintain visuals to ensure your brand looks its best throughout the campaign.
What if we need to update information on our poster during an ongoing campaign?
If your advertisement is not part of a seasonal campaign, you can request an update for an additional fee. The update may include changes to up to one-third of the poster’s textual content.
- If the update affects 1/2 or less of the text area, we charge half of the full poster update cost.
- If the update affects more than 1/2, the full update rate applies. For seasonal campaigns, updates are included at scheduled intervals. However, if you request an update before the minimum period (1 month) has passed, it can still be done for an additional fee under the same conditions.
Can we stop our campaign earlier than planned?
Yes, early cancellations are possible, but certain terms apply:
- For short-term campaigns (minimum 1 month or 4 weeks), the entire campaign cost must be paid in full, even if stopped early.
- For seasonal or long-term campaigns, cancellation without additional fees is possible only after the minimum campaign duration (6 months) has passed. If a campaign is cancelled before that period, the remaining portion will be billed as per the agreed minimum term.
What if we need to temporarily pause the campaign?
Unfortunately, temporary pauses are not available once a campaign is active. This ensures consistent visibility for our advertisers and efficient space management across campaigns. If special circumstances arise, we recommend contacting our support team to discuss possible alternatives.
How can we extend or upgrade our campaign?
You can extend your existing campaign at any time. Extensions are billed in the same 2-week increments and can easily be converted to seasonal campaigns, allowing for up to three design updates per year. Minimum duration between updates is 3 months, giving you flexibility to refresh your message as your business evolves.
Will we continue receiving reports after our campaign ends?
You will receive a final mileage report along with photos confirming the campaign’s last active period. This helps you assess the overall reach and effectiveness of your advertisement. Reports are available upon request after campaign completion for record-keeping or ROI analysis.
Disclaimer
All information provided on this page is for introductory and informational purposes only. Specific terms, conditions, and obligations are defined in the formal written agreements signed between the parties. Details, rates, and processes described here are subject to change without prior notice or consent. We recommend reviewing the most recent version of our documentation before entering into any agreement.